Twas the night before the night before...

And all through the industry, not a tractor was stirring.   It seems the Christmas on Sunday thing is not what a lot of people thought it would be.  Because the week before the holiday is not truncated, it seems there is not urgency to prepare.  I stopped at a local supermarket to buy some items for Christmas dinner after work yesterday and there was a pretty good crowd of shoppers, but still not a mob scene.  Retailers of holiday gifts are, I think, finding much the same outcome.  Today and tomorrow feature blowout sales already and the vibe is discount or bust.  Sounds like the FOBs for western produce.  Lettuce is already being consigned to wholesale markets and even items in relatively short supply such as cauliflower and broccoli are tumbling.  Trucks are still available out west, and for most of us in the produce business, the holiday is over.  All in all, a not so Merry Christmas to all and to all the hope of a better 2012.